What Is Nike’S Trademark?

Should I trademark my brand name?

Registering your business name for a trademark isn’t required in order for you to have trademark rights.

However, a registered trademark can provide greater protection for your brand while helping you build your brand and drive business growth..

What does Nike stand for?

the Winged Goddess of VictoryIn Greek mythology, Nike is the Winged Goddess of Victory. The logo is derived from goddess’ wing,’swoosh’, which symbolises the sound of speed, movement, power and motivation.

What side is the Nike logo supposed to be on?

leftEvery Nike shoe is designed in a symmetrical way. The Nike logo is placed correctly on three sides of the shoe, that is (1) on the front, (2) near the shoe lace and (3) on the left side of the shoe.

Is Nike copyrighted?

All trademarks, service marks and trade names (e.g., the NIKE name and the Swoosh design) are owned, registered and/or licensed by NIKE. … Unauthorized use of the Content may constitute a breach of copyright, trademark or other intellectual property laws and may subject you to criminal or civil charges and penalties.

Is the Nike logo illegal?

Does Nike Permit Use of Its Trademarks, Logos, Images, or Advertising? Nike does not permit other parties to use or modify its trademarks, images, logos, advertising, or other such materials.

How long do Trademarks last in the US?

ten yearsIn the United States, a federal trademark can potentially last forever, but it has to be renewed every ten years. If the mark is still being used between the 5th and the 6th year after it was registered, then the registration can be renewed.

When can a trademark be registered? You should begin the process of trademarking a logo as soon as possible, submitting an intent-to-use application even before your business or product launches. The trademark won’t officially be registered until the Patent Office completes its review and approval of an application.

The Nike Swoosh corporate trademark was created in 1971 by Carolyn Davidson while she was a graphic design student at Portland State University.

At the most basic level, a trademark protects logos and slogans while a copyright protects creative intellectual design. However, the copyright doesn’t protect short phrases often found in a logo; that is protected by the trademark.

How much did the Nike logo cost?

This symbol, one that helped take the company from a side-hustle to a multi-billion dollar sports brand, was purchased from a graphic design student for a mere $35. Carolyn Davidson was first approached by Nike co-founder Phil Knight in the late 1960s.

What makes Nike special?

Nike is good at a lot of things: manufacturing quality shoes; supplying equipment and gear for many professional and collegiate athletic teams; and making a ton of money. But where the company truly excels is its marketing. Nobody does branding quite like Nike.

Why is the Nike logo so successful?

1. Nike Logo Design. … Because the swoosh is different from every other shape and image used in logo design, it is highly recognizable and easy to identify. This logo likely has had a huge part in the success of this company as well as its ability to expand seamlessly to new markets.